Miss Selfridge - ICAD I er5028302

With its sharp sense of style, independent spirit and a fashion heritage par excellence, Miss Selfridge really is a child of the '60s. Unveiled in 1966 as the new, young fashion department within Selfridges on London's Oxford Street, the brand quickly became renowned for capturing the latest trends and epitomising colourful, fun and fast-moving fashion embodied by qualities such as variety, individuality and originality.